MASS COMMUNICATION EDUCATION
The College is known for its
rigorous curriculum that covers a broad spectrum of media disciplines,
distinguished faculty with real-world experience, and a focus on ethical
journalism and innovative communication strategies to shape the future of
media.
1.Dynamic Curriculum:
Offers a modern curriculum that
includes digital journalism, multimedia storytelling, and the latest media
technologies, ensuring students are well-versed in both traditional and new
media.
2.Expert Faculty:
Taught by experienced
professionals and scholars who bring a wealth of real-world experience and
academic expertise to the classroom, enriching the learning experience.
3.Advanced Facilities:
Features state-of-the-art media labs, broadcasting studios, and digital editing
suites, providing students with hands-on practical experience.
4.Industry Exposure:
Students benefit from internships and collaborations with leading media houses,
offering invaluable industry exposure and networking opportunities.
5.Professional Success:
Graduates have achieved significant success, contributing to leading news
organizations, advertising agencies, and digital media platforms, reflecting
the college's commitment to excellence.
Mass Communication has emerged
as a major area of interest and has immensely contributed to the development
& empowerment of society. As an academic discipline, it has rapidly
acquired importance and become a major attraction for students. The information
technology revolution has significantly contributed to the expansion of mass
media. It has also posed major challenges for students, teachers and
practitioners of mass media. The rapidly evolving technology scenario is
changing the very complexion of the discipline in a manner unknown to any other
area of academic activity. It is a challenge which we accept as an essential
part of life at mass communication .
gondwana university mass
communication department considers
communication as an imperative for development and is committed to serving
society by providing world class teaching, training and research, thus
preparing students to take on the challenges of a highly competitive world.
gondwana university enjoys pride of place in mass communication education,
training and research.
gondwana university has expanded
its academic activities and started a number of specialised courses to meet the
manpower requirements of the rapidly expanding media and communication
industry. university also makes a
concerted effort to constantly innovate its programmes in order to meet the
challenges thrown up by developments in the industry. The syllabi are reviewed
every year to make changes and suitable modifications to make them relevant to
the needs of the industry
MISSION
To create a dynamic learning and
working environment which nurtures new ideas, creativity, research and
scholarship and develops leaders and innovators in the domain of media and mass
communication.
Journalism :-Introduction
Journalism includes preparation
of written, visual, or audio material envisioned for dissemination through
public media with reference to factual, ongoing events of public concern. It
deals with broadcast world such as TV and Radio, Web journalism, Print
Journalism etc. There are also courses in particular areas of journalism like
sports, television, photo, press law etc.
Eligibility
For Post graduate degree courses:
BA in journalism. There is also PG diploma in journalism after graduation.
Courses
B.J (Bachelor of Journalism)
B.J.M.C (Bachelor of Journalism
and Mass Communication)
B.A - J.M.C (Bachelor of Arts in
Journalism and Mass Communication)
B.C.J (Bachelor of Communication
and Journalism)
B.M.M (Bachelor of Mass Media)
B.J (Hons) (Bachelor of
Journalism (Honours))
B.A - Mass Communication
(Bachelor of Arts in Mass Communication)
Institutes/Universities
Kamala Nehru College for Women,
Delhi
Indian Institute of Journalism
and New Media, Bengaluru
Lady Shri Ram College for Women,
Delhi
IIMC, New Delhi
Xavier Institute of
Communication, Mumbai
Film and Television Institute of
India, Pune
Mass Communication :- Introduction
Mass communication is the course
related to how individuals and entities relay information through mass media to
large segments of the population at the same time. It usually relates to
newspaper, magazine, book publishing, as well as radio, television and film, as
these mediums are used for disseminating information, news and advertising.
Mass communication course in a
collective term has a series of streams like- news-reading, reporting,
columnist, Anchoring, radio jockey, public-relations, advertising, production,
acting, web journalism, social media etc.
Eligibility
The selection process conducted
by various colleges includes interviews, group discussion, and written tests
for a particular media or mass communication course at a university,
10 +2 for undergraduate course
Courses
B.A. (Mass Communication)
B.B.A (Mass Media Management)
PG Diploma.(Mass Communication
Journalism)
M.A. (Communication and
Journalism)
M.A.(Mass Communication
Journalism)
M.A.(Mass Communication)
M. B.A. (Mass Media Management)
Ph. D in Mass
Institutes/Universities
Anna Malai University, Chennai
Madurai Kamraj University,
Chennai
Symbiosis Institute of Journalism
Mass Communication, Pune
Department of Communication
Journalism, University of Poona
Film Television Institute of
India (FTII), Chennai Kolkata
Assam University, Silchar, Assam.
University of Kolkata
Aligarh Muslim University, U.P.
Banaras Hindu University, U.P.
Guru Nanak Dev University
Punjab University
Kurukshetra University, Haryana
Jawahar Lal Nehru University, New
Delhi
Guru Gobind Singh Indraprastha
University, New Delhi
Indira Gandhi National Open
University, New Delhi (http://www.ignou.ac.in/)
Sardar Patel University, Gujarat
Nagpur University
The University will ful fill
its mission by addressing the needs of qualified students for differing
interest, plans, expectations, and ages. Our mission is to empower the youth of
rural and semi-urban area with the best of traditional education and the
all-important professional and career oriented skills which are vital in the
contemporary global scenario. In short it is to provide a value based quality
education at an affordable cost.
Powers and duties of the Board
of Research
As per section 59 of the
Maharashtra Public Universities Act, 2016; the Board of Research shall have the
following powers and duties, namely:-
(a) to work on long term policy
and strategy for promotion of research culture in the university, colleges and
recognized institutions;
(b) to advise and encourage the
teachers to take up research in emerging areas at individual and group level;
(c) to promote inter-disciplinary
research programmes by co-ordinating amongst teachers and also to make and articulate policies for
sharing of research and development infrastructure;
(d) to encourage the university
departments, colleges and recognized institutions to hold research seminars in all disciplines for the
research students;
(e) to publish research journals,
monographs for different disciplines;
(f) to decide upon policy for
maintenance of standards of research for Ph.D. degrees, in consonance with the
norms of the University Grants Commission and other regulatory bodies;
(g) to work on creation of
research and development data base for work done in university departments,
colleges and recognized institutions in a stand-alone mode or as group activity
or in collaboration with industries and other research and development laboratories;
(h) to work out and initiate
research in delivery of education, pedagogy of face-to-face and e-learning, impact of e-learning and virtual
classrooms on learning and understanding of students, open distance learning and
conventional education;
(i) to make efforts and also
assist the teachers, university departments, colleges and recognized
institutions to raise the funds for research activities;
(j) to work out the budget for
research activities of the university;
(k) to mobilize money from the
industry for enhancing research activities;
(l) to identify problems and
issues related to the region within the jurisdiction of the university and to
take special initiative to address such issues through systematic research;
(m) to work on long-term policies
and strategies for creating synergy between researchers and industries
resulting into promotion of knowledge and technology transfer and
productive conversion of research;
(n) to encourage industries to
promote, adopt and participate in the basic and applied research projects;
(o) to establish central research
laboratories with the help of participation of national and international
industries;
(p) to undertake any other task
as may be assigned by the university authorities so as to carry out objectives of the Board of Research.
The University is to identify and
publish a list of funding agencies. Faculty can submit Major Research Project
proposals to these funding agencies. These proposals should be scrutinised
before submitting the same to a particular funding agency. The University plans
to evolve a mechanism through which it shall monitor the progress of Major
Research Projects funded by an external agency, maintain its accounts and
submit the utilising certificate in time to the funding agency as per the
requirement of the funding agency. The University proposes to provide funding
on its own to certain important Major Research Projects where the funding from
the outside agency is not possible. It shall earmark appropriate budget for
this purpose.
Collaborative Research
Projects (Industry and Inter-disciplinary)
The University-Industry
Interaction is the demand of the day. If we want to contribute to the society
at large, the University has to closely work with industries and different
organisations of the region. Industries and business organisations are facing
different kind of problems and many of them would like to have the help from
the University with an aim to find the solutions to their problems. For that,
the University plans to promote and undertake (i) Industry Sponsored Research
Project and (ii) Interdisciplinary Research.
Training for Research and
Publications
Generally, faculties are eager to
conduct research, but because of the lack of knowledge to write a research
proposal or having insufficient research skills, they are unable to channelize
their efforts effectively. Hence, in many cases, a research proposal is
rejected by a funding agency. Even for publication of papers because of the
lack of knowledge about how to write a paper and under which format it should
be submitted, the papers may not be accepted. Therefore, the University shall
organise rigorous training programmes for researchers in the identified areas.
Publication of Papers and
Journals
Publication of papers is critical
for the effectiveness of the University. Faculty must publish continuously in
quality journals. Therefore, the University plans to encourage the publication
of papers by the faculty with a targeted aim. A faculty member shall be
expected to publish a certain number of research papers in refereed journals at
national and international levels. These journals will be identified by
University Post Graduate departments and affiliated colleges. Research papers
to be published in identified journals and to be presented at national and
international conferences shall be scrutinised and guided by a committee of
senior professors. Each college shall be encouraged to publish a quality
journal and organise research conference, from time to time to boost research
activities in the Institute and to contribute to the existing body of
knowledge.
Patent and IPR – policy document
dealt in separate
Incentives for outstanding
research
The Gondwana University would
like to encourage quality research in different thrust areas. For this purpose,
outstanding research contributions done by faculty, researcher, and research
scholar shall be recognised. Therefore, the University proposes a scheme for
providing incentive to researchers and scholars. The incentives are identified
as under:
a) Incentive in terms of money
b) Incentive in terms of awards /
prizes
c) Incentive in terms of more
funding for the ongoing research
d) Incentive in terms of
certificate or giving more weightage for the career advancement scheme, etc.
Research Misconduct
The University believes that the
occurrence of misconduct is a threat to the basic principles of research. The
University defines research misconduct, as any fabrication, falsification or
plagiarism in proposing, performing or reviewing research or in the reporting
of research results. Research misconduct does not include an honest error or
differences of opinion, authorship disputes that do not involve plagiarism, and
violations of other University policies (e.g., sexual harassment policy).
Misconduct in research damages the integrity of the profession and undermines
the credibility of scholars. It is also antithetical to the values the
University strives to maintain and promote the research. The University shall
take seriously all allegations of misconduct, and shall ensure that the
procedures for the inquiry, investigation and adjudication of any misconduct
are well defined for all parties involved.
About Mass Communication
Mass Communication is all about
disseminating information and utterances that are of interest to many people.
It is the means through which news, entertainment, and messages are shared with
large audiences at any given time. This involves the use of television, radio,
newspapers, the internet, and social media to pass information within the
shortest time possible. It is almost impossible to escape from it as it is
present in the shows we watch, the adverts we see, and even the news we read.
Whether it is to educate,
convince, or entertain, Mass Communication shapes our perception of reality and
brings people from different places and backgrounds closer together.
If your career goal is to become
a journalist, work in advertising, or simply be a savvy media consumer,
majoring in mass communication opens doors to success in our rapidly advancing
world.
About the Mass Communication
and Media Technology
Mass Communication is all about
disseminating information and utterances. The School of Mass Communication and
Media Technology (SMCF) at SGT University, one of the top mass communication
colleges for learning about journalism and media in India, is located in a
rapidly growing city that's becoming a major tech hub.
At SMCF, students learn both the
latest ideas about media and get hands-on practice, which helps them get ready
for jobs in the ever-changing world of media. The university covers everything
needed to succeed in today's media industry.
One of the best aspects of SMCF
is its strong connections with real media companies. The school collaborates
with many leading media organizations, providing students with insights into
the latest industry trends.
Students also have the
opportunity to meet renowned journalists and media experts who visit to give
talks and conduct workshops. This exposure helps students understand the
realities of working in media and enables them to build valuable connections
for future job opportunities.
By combining classroom learning
with real-world experiences, SMCF ensures its students are well-prepared for
successful careers in the media industry.
Public Relations :- Introduction
Public relations is related to
corporate communication and image building. The field is involved in promoting
the organization goals and sustain a good reputation in public through
communication. It helps to build relationships with stakeholders through various
sources for news/ information dissemination.
Eligibility
Graduation in any discipline from
recognized University
Courses
MA (Advertising and Public
Relations)
PG Diploma in Advertising and
Public Relations
MBA (Advertising and Public
Relations)
Institutes/Universities
Indian Institute of Mass
Communication, Delhi
Madurai Kamraj University,
Tamilnadu
Makhanlal Chaturvedi National
University of Journalism, Madhya Pradesh
Devi Ahilya Vishwavidyalaya,
Indore
Guru Jambeshwar University,
Haryana
Kurukshetra University, Haryana
Aligarh Muslim University,
Aligarh
Punjabi University, Patiala
Art Direction -Introduction
Art Direction includes work such
as creation and management of visual style and images in magazines, newspapers,
and product packaging, movies and television productions. Artworks,
illustrations or layouts are created for various purposes and used in advertising,
newspaper and magazines, theatre, motion picture and video games industries.
Eligibility Courses
B.Sc. (Cinema) + Diploma in
Direction
Post Graduate Diploma in Art
Direction and Production Design
Institutes/Universities
Film And Television Institute Of
India, Pune
Satyajit Ray Film and Television
Institute, Kolkata
Center for Research in Art of
Film and Television, Delhi
National School of Drama, Delhi
Direction deals with creative
aspects of production such as creating, shaping and controlling artistic and
dramatic facets of a film/drama, visualization of script or screenplay,
selection of setting/ locations and special costume effects. It comprises guidance
for technical crew/actors in creation and development of a concept or
visualization.
Eligibility After 10+2
Courses
B.A Mass Communication
B.A. Journalism
Institutes/Universities
Xaviers Institute of
Communication (XIC),
Indraprastha College, Delhi
University, New Delhi (Mass Communication)
Lady Sri Ram College, Delhi
University, New Delhi (BA Hons, Journalism)
Communication and Culture Media
Education Programme. Loyola College, Madras (Mass Communication)
After Graduation
International Institute of
Information Technology, Hyderabad, Andhra Pradesh.
Chitrabani, Kolkata
Mass Communication Research
Centre, Jamia, New Delhi
Indian Institute of Mass
Communication, JNU Campus, New Delhi
Mudra Institute of Communication,
Ahmedabad
Satyajit Ray Film And Television
Institute, Kolkata
National Institute of design,
Ahmedabad
Film And Television Institute of
India, Pune
NIMT Institute of Mass
Communication, Uttar Pradesh.
Foreign languages:-Introduction
Learning foreign languages not
only strengthens better understanding of cultures, perspectives, employability
but also improves cognitive skills, concentration span, memorisation and
multi-tasking skills in an individual.
Courses
There are a variety of short
& long duration courses to learn languages like Japanese, Italian, German,
Russian, Chinese, Portuguese, Spanish, Persian, Arabic and French.
Short term (2months-1 year):
Certificate / Diploma / Advance Diploma Courses.
Long term (2years-3years):
Bachelor’s Degree & PG Diploma Courses.
Masters degree (1 or 2 year):
MPhil, MA, Ph. D, etc.
5 year Integrated Masters course
Summer courses-21months Eligibility
10th /10+2 for Diploma &
Certificate courses.
10+2 with Diploma or Certificate
courses for BA.
The eligibility criteria is also
varied for MA among the universities & language centres.
Institutes/Universities
Jawaharlal Nehru University, New
Delhi.
Central Institute of English
& Foreign Languages, Hyderabad.
Jamia Millia Islamia, New Delhi.
Aligarh Muslim University,
Aligarh.
Barkatullah Vishwa vidyalaya,
Bhopal.
Banaras Hindu University,
Varanasi
Madurai Kamaraj University,
Madurai.
Indira Gandhi National Open
University (IGNOU)
Library Sciences :-Introduction
Library Science course is the
study of managing, maintaining and preserving records and information.
Information of various types is sourced and classified for users with the help
of record management preserved and disseminated with the help of technology.
Courses
Certificate Course in Library
Science.
Diploma in Library Science.
Bachelor of Lib & Info
Science (BLISc)
Bachelor of Library science
(BLSc)
asters in Lib & Info Science
(BLISc)
Masters in Library science (BLSc)
Eligibility
10+2 (any stream) for Certificate
& Diploma Courses
Institutes /Universities
Jai Narain Vyas University
University Of Rajasthan,
Rajasthan
Nalanda Open University, Patna,
Bihar.
Medical Library Association of
India (MLAI),
AIIMS, New Delhi offers a diploma
course in Medical Librarianship.
Bachelor of Library &
Information sciences
U.P. Rajarshi Tandon Open
University, Allahabad, U.P.
Yashwantrao Chavan Maharashtra
Open University, Nashik, Maharashtra. Kota Open University, Kota, Rajasthan.
Indira Gandhi National Open
University, New Delhi (http://www.ignou.ac.in)
Dr.B.R. Ambedkar Open University,
Telangana
